Listen to the Podcast
On today’s show we go behind the scenes of a television commercial to look at how circumstances outside of our control shaped the direction of the final photography.
In today’s world of commercial cinematography there is often a choice between time on set or time in post and we explore a very specific example of that situation in this episode.
Patreon Podcast: Patreon Breakdowns

This week over on Patreon we take an extensive look at the lighting and lensing of some user submitted projects. This type of breakdown struck a chord last week and I think we may have found ourselves a new format.
Basically we are breaking down projects submitted by listeners and discussing the good and the bad. By branching out and looking at a wide range of projects and budgets we can start to see the common ideas that are working.
The video went a bit long (it is over 40 minutes of breakdown) but I think there was some good stuff in there.
To view the video simply click on the link below:
The Gear
– Arri Amira: 25fps, 180 degree shutter, 3.2k Prores, ISO 800
– Arri Master Primes: 25mm, 32mm, 40mm
The Spot – Sky Replacements
Shot #1 – The Wide

The Shot:
The wide shot establishing the characters and their physical relation to one another.
The Lighting:
Using the sun as the back light and timing the schedule meant we could bounce back enough fill to keep things consistent with the closer shots.
The Results:

Shot #2 – Punching In

The Shot:
Our first punch in with talent speaking directly to camera.
The Lighting:
The sun is still in a position to add some backlight and to shape things we used a 12×12 Neg on camera left and a 12×12 Ultra bounce on camera left to lift his key side level.
The Results:

Shot #3 – The Open

The Shot:
This is our opening shot in the ad and sets the look for the entire piece.
The Lighting:
The sun had disappeared and the clouds had set in by this time. We used even more 12×12 Negs to shape the foreground and let the background fall where it did.
The Results:

Behind the Scenes

An on set still taken with my Leica.

Shot #4 – The Close Up

The Shot:
This is where our talent delivers the money line.
The Lighting:
The sun was completely gone so we used the same set up as before and shaped accordingly as we could now move the camera closer to talent.
The Results:

