Hello film friends!
Today on the podcast we are looking at a recent table top food ad we did here in sunny Western Australia. In most parts of the world the food game is very specialised but today we are stripping back the toys and going more budget friendly (...really that depends on your version of budget friendly).
It isn't the most complex set up in the world but it was more an opportunity to talk about this side of the business and how it all comes together for a shoot like this.
Enjoy the behind the scenes look!
A Cinematography System: The Playbook Approach
I told you a new course was coming and it's finally here.
It has been awesome hearing feedback from everyone that has already sped through the content and I am excited it has been as well received as it has.
In the new course I introduce my method for approaching cinematography from the most basic level and lay out each decision along the way. When I think about the work I break every possible scenario into one of 5 buckets and go from there.
Doing so allows me to focus more time on what I can do and less on what is not as effective. In this latest course we go over one of these 5 scenarios and I explain how I use a system to allow me to deliver the best results.
If you are interested in seeing the evolution of my approach to cinematography I highly suggest you check it out:
Patreon Podcast: Young Wallander
Ask and you shall receive. We had a Patreon supporter ask about a Swedish series called Young Wallander so we obliged and made it this week's Patreon Breakdown.
I can't say I was familiar with the work before but it certainly has a style going for it. Haze for days. If you want to see an unique approach to a classic genre this will be right up your alley.
You can find this week's Patreon content by clicking the link below:
If you are a fan of the podcast and want more video content the patreon group is the place to be. Each and every week I release an exclusive podcast, video, or live stream just for the Patreon members.
Patreon members also get access to the Private Facebook community for the show. The podcast couldn't exist without the Patreon support and I do my best to take care of the supporters.
Food Fun - The Spot
We shot on the Alexa Mini LF paired with Zeiss Standard Speeds and the Laowa Probe lens as well.
Nothing special in terms of filtration or any other camera trickery. The standard 800 ISO and enough light to blind someone was all it took to get it in the can.
The Spot - Shot by Shot
Shot 1 - The Pack Shot
The camera pulls back to reveal the final burger fully constructed as sauce drips down the side.
We had the same lighting set up all day for these scenes. It had to be as we were moving so quickly and there was so much happening outside of lighting it wouldn't have bene possible to do more.
An Arri M90 through various layers of diffusion was used as the primary backlight. Above the table was a 12x12 of Ultra Bounce with the white side down. Point into the 12x12 were 2 Arri M40s for adjustable ambient and top light.
In the background we had an Arri M18 plus a Joker 800.
For the key we had an Arri M18 through a series of 6x6 diffusion to help wrap the food a bit better. Couple all of that with an army of small bounces and polys and you have the whole set up.
Set Up #2 - Chicken Slide
The tray of chicken slides in from camera right as the camera tracks the opposite direction.
Set Up #3 - The Buns
The camera ominously pushes over a sea of pretzel buns as the Star Wars theme song blasts in the BG.
See shot #1.
Set Up #4 - The Probe (Part #1)
Our hero hands tear open a jalapeno popper. This is the pinnacle of film making.
See Shot #1.
Set Up #5 - Going In
Same as above but further down the track.
See shot #1.